• Tong Tejani

Yes, we are 'legal rebels.' And you'll be glad you chose subscription pricing.

We didn't coin the term "legal rebels," but we're proud to wear the new moniker.

Last week, founding partner Joyce Tong Oelrich appeared on a podcast from the American Bar Association Journal, in a series called—you guessed it—"Legal Rebels." In her interview with legal affairs writer Lyle Moran, Joyce discussed how Tong Tejani is doing law differently by promoting a subscription-based pricing model.

As she explained, it's a real benefit to our clients to pay a flat monthly fee rather than the standard hourly rate, because it:

  • Provides consistent, predictable billing

  • Is familiar to in-house counsels at tech companies, which themselves charge users by subscription

  • Creates a stronger relationship by turning us into trusted advisers and feeling like we're part of your business

Joyce also told the story of a client who was resistant to going the subscription route:

“After doing a couple fixed-fee projects for them, the attorney that we work with called us and said: ‘I have a set of seven projects that need to get done within the next year. Instead of having you quote all seven projects at a fixed fee, why don’t we agree upon a set amount every month and we will go with that?’” she says. “She came around to the subscription model after seeing our work for the fixed-fee projects.”

We actually offer a variety of tiered subscription options, so contact us to learn more!

Read the full ABA article

Listen to the podcast: